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CONCEPT DEVELOPMENT

I provide all the building blocks you need to bring your vision to life, taking a holistic approach to ensure all elements of the business are considered.

  • Vision Interpretation; 

    • creative support

    • mood board creation

    • real time planning

  • Concept Research;

    • existing / competitor markets

    • location / historical  

  • Core Identity;

    • name generation

    • in-house brand workshops

    • brand toolkit - logo design / full guidelines

  • Creative Direction;

    • all brand material

    • visualisation of end result

    • design 

    • briefing to subsequent parties

  • Consumer & Market Insight

  • Business results

© 2016 by Alexandra Lea. aelea.london.
 
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